Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
The Fujifilm Pro 400H 120 Color Negative Film - Single Roll is a professional-quality, high-speed, daylight-type, fine-grain, color negative film, incorporating Fujifilm's proprietary 4th color layer. Suited especially to wedding, portrait and fashion photography where accurate rendition of the subject is essential. Provides wide exposure latitude from under- to over-exposures, superb skin tones with smoothly continuous gradation from the highlights to the shadows, highly faithful color reproduction, an exciting three-dimensional appearance to the image and single-channel suitability for uniform printing efficiency.
High ISO speed of 400: Higher effective film speed and finer grain
Wide exposure latitude: Faithful reproduction of neutral grays over a wide exposure range from underexposure to overexposure
Superb skin tone reproduction: Superb skin-tone and hue reproduction with continuously smooth gradation from the highlights to the shadows without any washout
Excellent three-dimensional appearance: Clearer colors in the highlights and appropriately controlled color saturation in the shadows to allow rendering of subjects with a feeling of three-dimensional realism
Faithful color reproduction: Faithful color reproduction of scenes under a wide variety of lighting
Addition of single-channel suitability: Negative density level unified with other PRO series films for maximum printing uniformity and efficiency
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Price, images, specifications and descriptions of items are subject to change without notice. We are not responsible for typographical or photographical errors. Rebates & conditions, and expiration dates from manufacturers are subject to their authorization.