Web Pricing - Why are the prices on this web site different from those in your stores?
Our stores are staffed with a wide variety of product specialists and support staff, each of whom make an effort to be responsive and pleasant to deal with. We're also able to provide a customer with any item from our inventory to inspect and test. The cost of this customer service is an increased overhead for our in-store prices, to pay for the store space, the training of our employees, and other considerations not present online. We're happy to offer reduced prices online and hope that you will be satisfied with your purchase no matter where you decide to buy.
This 48" square diffuser if our most popular size as it offers a large surface area that can still easily be handheld. Many times when photographing a subject outdoors, harsh overhead sunlight causes heavy shadows to appear on the face. These can quickly and easily be diffused by placing a diffuser between the subject and the sun.
2-stop thickness to control harsh sunlight
Doubles as a white reflector
Included travel case
Collapses to 1/3 its open size
Lifetime frame warranty
Eliminate reflections. Placing a diffuser between a reflective product and your light source will soften unwanted highlights and harsh reflections.
Fight harsh sunlight. This 2 stop diffuser is ideal for diffusing harsh sunlight in mid afternoon. This means you will be diffusing the light by two stops and can be measured by use of a light meter.
Square beats round. Why are our diffusers square? Simple. They provide more surface area than a traditional round diffuser ultimately giving you more surface area to work with. As an added bonus, they won't roll away when not in use!
Purity at its finest. Unlike many photographic diffusers found on the market, Westcott's diffusers are manufactured using a pure white fabric to insure no shift in color temperature. The light color going into the diffuser is the same light color that will go out of it.
Sets up in a snap. With literally a flick of the wrist, these diffusers open effortlessly within seconds. They can easily be handheld or mounted using an optional reflector arm and light stand.
Perfect for on-location. Take on location, throw in a backpack or tuck under your shoulder, diffusers are lightweight and simply fold down to 1/3 their open size and fit into a convenient storage travel case.
Lifetime frame warranty. Our double riveted sprung steel frames utilize the highest quality materials and offer a lifetime warranty. Compare this to many hand-clamped styles that will wear down over time.
Reflectors and Light Modifiers Information
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Price, images, specifications and descriptions of items are subject to change without notice. We are not responsible for typographical or photographical errors. Rebates & conditions, and expiration dates from manufacturers are subject to their authorization.